VISION
"At Nesavaali, we create timeless fusion clothing that brings Indian heritage and art to fashion lovers around the world, empowering today's modern woman to make a bold statement with her unique style."
Our Values
MISSION
"Nesavaali’s mission is to uplift rural women by providing them with the skills needed to achieve financial independence, fostering a global community of empowered women."
BRAND CORE VALUE
"At Nesavaali, we believe in the power of sustainable, handcrafted fashion to empower women and celebrate diversity. Our commitment to community, inclusivity, and quality ensures that each piece we create embodies our passion for empowering women and fostering financial independence. With honesty and transparency, we strive to inspire and uplift, creating a global community united by a love for unique, culturally rich fashion. As a benchmark in fusion fashion, Nesavaali connects the beauty of Indian heritage with the spirit of modern women everywhere."
Positioning in the market
Nesavaali occupies a unique position in the fashion market as an affordable luxury brand that offer handmade, fusion- inspired garments with a focus on artisanal craftsmanship, cultural connection, and sustainability. Positioned as a leader in the fusion fashion segment, Nesavaali caters to discerning customer who seek authenticity, elegance and cultural relevance in their wardrobe choices. With its commitment to quality, creativity and community empowerment, Nesavaali stands out as a brand that celebrates diversity, fosters cultural exchange, and promotes conscious consumption.
Designer’s Statement
As the designer behind Nesavaali, my long-term goal is to establish our brand as a beacon of artisanal excellence and cultural fusion in the fashion industry. I envision Nesavaali not just as a clothing brand, but as a movement that celebrates the rich heritage of traditional craftsmanship while embracing the spirit of modern innovation. Through our unique designs and commitment to sustainability, I aim to elevate the voices of the artisans around the world, empowering them to share their stories and preserve their cultural legacies. My vision for Nesavaali extends beyond fashion, its about fostering connections, inspiring change and leaving a lasting impact on the global community. – Shangami Muthumani